FOR ONE BOONE LOCAL
Boone has a city guide. But it’s missing one thing.
YOU.
BooneDays.com is built, live, and already being read. One local takes it over and owns the whole thing.
Every town has that one person.
They know about the new bakery before the bakery has a sign.
They settle the group chat's "Where should we eat?" debate like the Supreme Court.
They walk into the farmers market like it’s their birthday party.
They’re basically the unofficial town mayor.
SO WHY NOT TURN ALL THAT TALENT INTO A CITY GUIDE?
But first, what actually is a city guide?
A city guide is a digital publication run by a local who lives and breathes their town. It's the thing somebody sends their friend when deciding where to go to dinner tonight… and the thing a stranger reads at 11pm when they're thinking about relocating.
When someone runs a city guide, they’re getting more than visits to their website, they’re gaining authority. They become the name locals and newcomers already trust, before anyone needs their services.
That's what makes it worth owning. You're not renting an audience from an algorithm. You're the person people already trust when they want to know something about this town.
NOW LET’S CHAT ABOUT BOONE, SPECIFICALLY
Boone Days already exists. It's live today.
It’s not a generic template. It’s not just an idea. It’s a working publication with its own brand, its own domain, and 14 published articles across six sections: Taste, Roam, Vibe, Nest, Glow, and Settle.
These are articles people want to read and find helpful:
Where to go for the best desserts in town.
What it costs to live here.
What winter is really like (and what it actually does to your driveway).
That last part is why it works. Nobody trusts a guide that only says nice things.
What running a city guide looks like week to week.
We recommend posting four articles a month. Our publishers usually spend about an hour a week, less once you've got a rhythm.
The goal is to provide valuable information for your town. Once you do, the town starts coming to you.
Businesses email you before they open. You hear about things early. People invite you to exclusive events, dinners and press trips. You’ve got a behind-the-scenes lens to town because YOU are the voice.
Okay, but how does a city guide make money?
Local businesses pay to be featured. The restaurant opening in spring, the shop that wants to create buzz its first month in town, the rental company that would very much like to be top of mind before leaf season.
YOU set the price. YOU pick who you work with. Nobody is assigning you tasks. YOU are the boss.
From there people get creative. Sponsored newsletters. Photography or social work for the businesses they're already covering. Paid local guides.
Our nine-chapter playbook covers pricing, media kits, and the actual words for the first conversation, because "Hi, would you like to pay me?" is the part everyone (rightly so) freezes on.
"But I'm not a writer."
We hear you! Nobody is at 9pm on a Sunday staring at a blank page, trying to think of a captivating hook to write about a bakery.
So we took the blank page out.
Every month you get four article ideas and outlines, built around the stories that work across all our city guides. You pick the places: the one you'd actually send your sister to, the restaurant you'd talk someone out of, the farmers market with the freshest apples.
Our City Living Network (CLN) Assistant* turns that into a first draft, you read it over, add your personality, swap anything that doesn't feel right, and hit publish.
You're not starting from scratch. You're providing the part no system can: THE LOCAL POINT OF VIEW.
Built from 27 city guides. Customized to Boone.
Everything we've learned across those launches is built into the CLN system: how local articles are structured for search, the outreach scripts for working with local businesses, content ideas, monetization tools and the playbook behind it all.
When you join the Network, you create a one-time Boone profile. Your neighborhoods, seasons, favorite places, local quirks and the recommendations you'd actually give a friend.
The CLN Assistant uses that alongside our system to draft content that feels specific to Boone, not like it could have been written about any town in America.
We bring the framework. You bring Boone.
*The outlines and the assistant are part of the CLN Monthly Membership, which is optional. More on that below.
BUT BEFORE YOU TAKE MY WORD FOR ITHi, I’m Lindsay DeLong and I’ve built these across the US.
I'm a journalist, 20 years in. I started my own city guide, Laguna Beach Living, as a side project before turning it into my full-time business. When people from other towns started asking how I did it, I built City Living Network as a way to get them started — complete with the structure, monthly content, and system that runs it.
Meet some of our current publishers:
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Jamie Kamber from Destin Snapshots
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Kim Genung from Locally Boulder
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Amy & Gemma from Naples Days
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Kama Hagar from Maui Makai
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Angela Christine from Las Vegas Parents Club
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Kristin Augustine from Dana Point Days
This is for moms, photographers, realtors, entrepreneurs...
Any local who wants something of their own, in the town they already know and love.
WHAT YOU'RE BUYING:BooneDays.com
The domain, the brand and everything published on it transfers into your name.
This includes your full brand asset pack: the logo in every color variation, submarks, and custom Instagram graphics built for each of your launch articles, so your feed matches your site from day one. (And yes, we can customize it to match your current branding.)
Plus, you get 14 articles already written.
This is all permanently yours.
If you want the Network…
The CLN Monthly Membership is optional and runs for as long as you choose to stay. Cancel any month.
One local per town. Boone is yours alone for as long as you're a member. We won't create another Boone city guide for anyone else.
We send four article outlines and a full social calendar every month.
The CLN assistant, plus every update. It turns each outline into a Boone draft in seconds, so you're editing, not writing from scratch.
Monthly calls with publishers across the country, plus the IG group chat in between.
Customized templates, media kits and contracts as we build them.
Hosting, your domain, Google Workspace and Squarespace email marketing, all covered by us.
The full nine-chapter City Living Network playbook, the same one every publisher gets. Everything from writing a local article that ranks to pricing and pitching local businesses.
Support when you're stuck. Email me and you get me, not a help desk.
What happens next:
Step 1 · Book a 15 minute call.
Step 2 · We talk. I walk you through the site and the articles, you ask whatever you want, and you get an honest read on whether running your town’s city guide is a good fit for you.
Step 3 · If it's a match, sign the contract, then payment.
Step 4 · The site, brand and domain transfer to your name within a week.
Step 5 · Your editor profile goes up on the About page. Your photo, your story, your contact details. It stays a publication with YOU as the name behind it.
Step 6 · For those who join the Monthly Membership, you get access to the CLN assistant, the group chat and the current month's content drop, plus an invite to our next monthly Publisher's call.
Step 7 · You publish your first article. We'll guide you through it.
BooneDays.com stays live the whole time. Nothing goes dark while it changes hands.
FAQ
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No. Each month you get 4 outlines (one per week), the CLN Assistant drafts the article, and you edit it to make it sound like you. The local knowledge is your part, and you already have plenty of that!
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Yes, or close enough that you're genuinely around. This is for people who seriously love their town and know they’d do a good job of showcasing it.
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An hour a week, and less once you've done it a few times.
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Local businesses paying to be featured, mostly. The playbook covers what to charge and how to ask.
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It's Squarespace. If you can post to Instagram you can publish an article. Our playbook walks you through it, and I’m available for support Monday-Friday.
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You're not ever starting from a blank grid.
You get Instagram templates for all your launch articles, and I set up your newsletter with an automated freebie already running so people can subscribe from the day you take it over.
Add the monthly social calendar and the four article outlines and there's something to post every week that you didn't have to invent.
Instagram builds the local relationships that make businesses want to work with you.
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A one-time purchase for the site, domain, branding and articles. There's also an optional monthly membership that’s completely up to you if you want or not. We'll go through both numbers on the call.
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Yes. Before it transfers I'll change the colors and fonts to whatever you use. After that it's your site, so you can change anything you want, add pages, rename sections, restructure it.
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You own the site, the brand, the domain and everything published on it, permanently. That part doesn't change.
Cancel the CLN Monthly Membership any month and all of it still stays yours. What stops is the Network side: the exclusivity, the CLN assistant, the monthly outlines and social calendar, the calls and the group chat, and the bills we cover, so hosting, your domain and Google Workspace would move over to you.
Want to own Boone Days?
Only one local gets Boone, and this page gets deleted the day it’s sold.
Start with 15 minutes. We’ll walk through the site, the process, and go over any questions you may have.
Rather email first?
Your details stay with City Living Network. We don't share or sell them.
ONCE IT’S TAKEN, IT’S TAKEN.