FOR ONE BOONE LOCAL
Boone has a city guide. But it’s missing one thing.
YOU.
BooneDays.com comes with its own brand, its own domain and 14 published articles. One local takes it over and owns the whole thing.
Every town has that one person.
They know about the new bakery before the bakery has a sign.
They settle the group chat's "Where should we eat?" debate like the supreme court.
They walk into the farmers market like it’s their actual birthday party.
They’re basically the unofficial town mayor.
SO WHY NOT TURN ALL THAT TALENT INTO AN ACTUAL CITY GUIDE?
But first, what actually is a city guide?
A city guide is a publication run by a local who lives and breathes their town. It's the thing somebody sends their friend when deciding where to go to dinner tonight… and the thing somebody reads at 11pm when they're thinking about moving here.
Where to eat. Where to hike. Where to stay. What it costs to live here and what winter actually does to your driveway.
When someone runs a city guide, they’re getting more than visits to their website, they’re gaining authority. They become the name locals and newcomers already trust, before anyone needs their services.
That's what makes it worth owning. You're not renting an audience from an algorithm. You're the person people already trust when they want to know something about this town.
NOW LET’S CHAT ABOUT BOONE, SPECIFICALLY
Boone Days already exists. It's live today.
It’s not a generic template. It’s not just an idea. It’s a working publication with its own brand, its own domain, and 14 published articles across six sections: Taste, Roam, Vibe, Nest, Glow, and Settle.
These are articles that people want to read:
Where to go for the best desserts in town.
What it costs to live here.
What farmer’s market to go to.
What winter is actually like (including the parts that talk people out of it).
That last part is why it works. Nobody trusts a guide that only says nice things.
What running it actually looks like week to week.
We recommend posting four articles a month. Our publishers usually spend about an hour a week, less once you've got a rhythm.
The goal is to provide valuable information for your town. Once you do, the town starts coming to you.
Businesses email you before they open. You hear about things early. People invite you to exclusive events, dinners and press trips. You’ve got a behind-the-scenes lens to town because YOU are the voice.
Okay, but how does a city guide make money?
Local businesses pay to be featured. The restaurant opening in spring, the shop that wants to create buzz its first month in town, the rental company that would very much like to be top of mind before leaf season.
YOU set the price. YOU pick who you work with. Nobody is assigning you tasks. YOU are the boss.
From there people get creative. Sponsored newsletters. Photography or social work for the businesses they're already covering. Paid local guides.
Our nine-chapter playbook covers pricing, media kits, and the actual words for the first conversation, because "Hi, would you like to pay me?" is the part everyone (rightly so) freezes on.
"But I'm not a writer."
Good news, that part's handled.
We provide article outlines each month, and our CLN assistant drafts the Boone version.
You add your own personality and make it sound like someone who has actually driven NC 105 in February.
YOU’RE the local. YOU’RE the voice.
Introducing the CLN assistant, (aka: the genius that does the writing).
Every publisher gets their very own CLN assistant. It's an AI assistant we built and loaded with our entire city guide system: how a local article is structured so it ranks on both Google and AI, the outreach scripts for getting local businesses to work with you, and the full playbook that sits behind all of it. (We’ve launched 27 city guides across the country and have trained it on years of trial-and-error.)
The first thing you do is fill in a one-time Boone profile. Your neighborhoods, your seasons, the places you'd actually send someone, the things about this town that only a local knows.
After that, everything it produces comes out sounding like Boone instead of sounding like anywhere.
We taught it the system, you finished the lesson when you filled in your Boone profile, and now you just open it and go.
BUT BEFORE YOU TAKE MY WORD FOR ITHi, I’m Lindsay DeLong and I’ve built 27 city guides across the US.
I'm a journalist, 20 years in. I started my own city guide, Laguna Beach Living, as a side project before turning it into my full-time business. When people from other towns started asking how I did it, I built City Living Network as a way to get them started — complete with the structure, monthly content, and system that runs it.
Meet some of our current publishers:
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Jamie Kamber from Destin Snapshots
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Kim Genung from Locally Boulder
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Amy & Gemma from Naples Days
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Kama Hagar from Maui Makai
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Angela Christine from Las Vegas Parents Club
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Kristin Augustine from Dana Point Days
Moms, photographers, entrepreneurs. Locals who want something of their own, in the town they know and love.
WHAT YOU'RE BUYING:BooneDays.com
The domain, the brand and everything published on it transfers into your name.
This includes your full brand asset pack: the logo in every color variation, submarks, and custom Instagram graphics built for each of your launch articles, so your feed matches your site from day one. (And yes, we can customize it to match your current branding.)
Plus, you get 14 articles already written, four of them in the Settle section, specifically designed for people looking to buy or sell.
This is all permanently yours.
If you want the Network…
The CLN Monthly Membership is optional and runs for as long as you choose to stay. Cancel any month.
Boone, exclusively yours. We will not create another city guide for anyone in your city. You have full exclusivity.
We send four article outlines and a full social calendar every month.
The CLN assistant, plus every update. It turns each outline into the Boone version in about 10 minutes, so you're editing, not writing from scratch.
Monthly calls with publishers across the country, plus the IG group chat in between.
Customized templates, media kits and contracts as we build them.
Hosting, your domain, Google Workspace and Squarespace email marketing, all covered by us.
The full nine-chapter City Living Network playbook, the same one every publisher gets. Everything from writing a local article that ranks to pricing and pitching local businesses (if that’s something you want to do).
Support when you're stuck. Email me and you get me, not a help desk.
What happens next:
Step 1 · Book a 15 minute call.
Step 2 · We talk. I walk you through the site and the articles, you ask whatever you want, and you get an honest read on whether running your town’s city guide is a good fit for you.
Step 3 · If it's a match, sign the contract, then payment.
Step 4 · The site, brand and domain transfer to your name within a week.
Step 5 · Your editor profile goes up on the About page. Your photo, your story, your contact details. It stays a publication with YOU as the name behind it.
Step 6 · You get access to the CLN assistant, the group chat and the current month's content drop, plus an invite to our next monthly Publisher's call.
Step 7 · You publish your first article. We'll guide you through it.
BooneDays.com stays live the whole time. Nothing goes dark while it changes hands.
FAQ
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No. You get outlines, the assistant drafts it, you spend twenty minutes making it sound like you. The local knowledge is your part, and you already have that.
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Yes, or close enough that you're genuinely around. The whole thing falls apart if a stranger writes it.
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An hour a week, and less once you've done it a few times.
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Local businesses paying to be featured, mostly. The course covers what to charge and how to ask. It isn't instant and it isn't passive, but it builds on itself.
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It's Squarespace. If you can post to Instagram you can publish an article. Our playbook walks you through it, and I’m available for support Monday-Friday.
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You're not ever starting from a blank grid.
You get Instagram templates for all your launch articles, and I set up your newsletter with an automated freebie already running so people can subscribe from the day you take it over.
Add the monthly social calendar and the four article outlines and there's something to post every week that you didn't have to invent.
Instagram builds the local relationships that make businesses want to work with you.
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A one-time purchase for the site, domain, branding and articles. There's also an optional monthly membership that’s completely up to you if you want or not. We'll go through both numbers on the call.
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Yes. Before it transfers I'll change the colors and fonts to whatever you use. After that it's your site, so you can change anything you want, add pages, rename sections, restructure it.
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You own the site, the brand, the domain and everything published on it, permanently. That part doesn't change.
Cancel the CLN Monthly Membership any month and all of it still stays yours. What stops is the Network side: the exclusivity, the CLN assistant, the monthly outlines and social calendar, the calls and the group chat, and the bills we cover, so hosting, your domain and Google Workspace would move over to you.
Want to own Boone Days?
Only one local gets Boone, and this page gets deleted the day it’s sold.
Start with 15 minutes. We’ll walk through the site, the process, and go over any questions you may have.
Rather email first?
Your details stay with City Living Network. We don't share or sell them.
ONCE IT’S TAKEN, IT’S TAKEN.