READY TO ACE YOUR CITY GUIDE GAME,
DIY STYLE?
FOR THE GO-GETTER WHO LOVES A PERSONAL PROJECT AND DOESN’T MIND A LITTLE TECH…
DIY PRO is a self-paced course with all the templates, tools, and step-by-step strategies you need to build and launch your city guide — on your own timeline, without the overwhelm.
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LAUNCH WITHOUT
STRESS
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WORK FOR
YOURSELF
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BLOG WITH
CONFIDENCE
BUILD YOUR CITY’S GO-TO GUIDE OR NICHE BLOG AND BECOME THE LOCAL PRO EVERYONE TURNS TO.
→ You’ve been rallying with the idea of starting a digital publication but feel stuck on where to begin.
→ You’re an expert in your town or niche, brimming with passion, but you’re unsure how to turn that into a monetized blog.
→ You’ve got big ideas but need a clear strategy to turn them into a professional platform that grows your influence — and your income.
Don’t let doubt hold you back.
Whether it’s a city guide like Laguna Beach Living or a niche platform like Las Vegas Parents Club, you already have the vision — now’s the time to bring it to life.

INTRODUCING
~ DIY PRO
~ DIY PRO
YOUR BLOGGING PLAYBOOK
DIY PRO gives you step-by-step modules, expert video tutorials, and a customizable Squarespace template to bring your blog to life.
Whether you’re creating your city’s go-to guide or a niche blog like Aspen Wellness Club, DIY PRO equips you with everything you need to launch and grow with confidence.
With proven strategies from an industry expert, DIY PRO helps you create a platform that connects your community, showcases your passion, and opens doors to income opportunities — all on your own schedule.

DIY PRO GUIDES YOU STEP-BY-STEP
With access to our strategically designed city guide website template, customizable graphics, and 9-module Strategy Course, DIY PRO equips you with everything you need to build your blog and grow an audience.
Website Template
Build your blog using our strategically designed customizable Squarespace template — good for any niche!
Audience Growth Strategy
Master proven techniques to grow a loyal local audience through collaborations, giveaways, and social media engagement.
Monetization Strategies
Discover how to generate revenue through ads, affiliate marketing, and brand partnerships (email templates included).
Content Creation Expertise
Get access to ready-made templates and guides for creating engaging articles, building a team, and crafting a content calendar.
Squarespace 101
Dive into video tutorials that cover everything you need to know about Squarespace — from hosting and branding to SEO and analytics.
9-Module Strategy Course
From branding basics to your first ad deal — our 9-module strategy course gives you the full roadmap to turn your city guide into a real-deal brand.
A PEEK INSIDE THE MODULES
Your playbook to create, grow, and ace your blog from the baseline to the final point.
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In this foundational module, you’ll set up your Squarespace website using the custom "Cityville" template. With video tutorials and guided customization strategies, you’ll build a professional blog that reflects your city’s unique personality and prepares you for launch.
Module No. 01
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Learn how to create buzz and grow a loyal following in your city. This module covers essential techniques such as partnerships with local influencers, hosting engaging giveaways, and using email templates and graphics to promote your blog effectively.
Module No. 02
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Creating compelling content is key to attracting and keeping an audience. This module will guide you through finding the right writers, photographers, and creatives, as well as provide content ideas and interview questions to ensure your articles are engaging and quick to produce.
Module No. 03
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Social media is one of the most powerful tools to grow your blog. In this module, you’ll learn to craft attention-grabbing graphics, source high-quality images, and develop a consistent editorial calendar. These strategies will help you build a visually appealing and cohesive social media presence that drives traffic to your blog.
Module No. 04
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Turning your passion into profit is a key focus of this module. You’ll learn how to create a media kit that sells, craft effective launch strategies, and build advertising packages tailored to local businesses. You’ll also dive into affiliate marketing, ad sales, and how to build lasting relationships with PR professionals.
Module No. 05
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Consistency is key to success. This module provides you with a 30-day launch strategy to build excitement, a six-month plan to maintain momentum, and a yearly content calendar packed with engaging blog ideas to keep your publication thriving long after the initial launch.
Module No. 06

MEET YOUR COACH
Lindsay DeLong is the Editor-in-Chief of Laguna Beach Living and Founder of the City Living Network, a growing platform empowering entrepreneurs to launch city-specific publications.
With over 20 years of experience in content creation, team management, and brand partnerships, Lindsay has transformed her passion into a thriving business.
It is her passion to help aspiring editors build influential, locally-driven blogs that generate revenue, secure press trips, and foster strong community connections.
Through City Living Network, Lindsay shares the proven strategies and insider tips that have turned her side project into a full-time career, inspiring others to take control of their own publishing dreams.
IN THE LAST 2 YEARS LINDSAY HAS HELPED WOMEN FROM 22 CITIES LAUNCH PUBLICATIONS IN THEIR TOWNS.
She created DIY PRO as a solution for aspiring bloggers, passionate locals, and community leaders who want to turn their passion into a thriving, money-making publication.
~ TESTIMONIALS ~
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"Lindsay made it so easy. The course answers all your questions before you can even think of them!"
- Kristin, DanaPointDays.com
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"Running my publication has been fulfilling in so many ways — from hosting events to raising money for non-profits to creating lasting friendships, this has been an unexpected dream come true.”
- Angela, LasVegasParentsClub.com
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"I'm so pleased with how everything turned out -- the branding, website, IG feed... I love it all!"
- Amy, NaplesDays.com
BY THE END OF DIY PRO YOU WILL HAVE:
NO. 1
Customized Your Website Template
You’ll learn how to customize your Squarespace template to reflect your blog’s unique vibe, complete with your own branding, colors, and content.
NO. 2
Mastered the Art of Squarespace
You’ll learn all the essential features of Squarespace, from layout design to email marketing, ensuring your site runs smoothly and looks polished.
NO. 3
Launched Your Site
You’ll have successfully launched your city blog, ready to share the best of your local community with your audience.
NO. 4
Hosted a Giveaway
You’ll learn how to host and run a successful giveaway that engages your audience and builds strong partnerships with local businesses.
NO. 5
Sent Out Advertisement Emails
You’ll know how to confidently reach out to potential advertisers with professionally crafted emails, increasing the chances of securing valuable sponsorships.
NO. 6
LEARNED THE STRATEGY
Through out 9-module Strategy Course you’ll learn everything you need to build your city guide, grow your audience, and start making money on your own terms.
~ More Happy Clients
~ More Happy Clients
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"Launching my publication on Maui has been one of the most fulfilling things I've ever done. Not only have I gotten to highlight all the businesses I love on this island, I've also made invaluable friendships."
- Kama, Maui Makai
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“My husband and I have established strong connections with community members, have sold dozens of advertisements to small businesses, and our family of 5 has received all sorts of invitations for events and press trips. It’s been a blast doing this as a family."
- Codi, Prescott Days
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“The sense of community I’ve felt running QDL is everything. From our initial launch party to our speed dating events to our article features, I’d do this again and again!"
- Kate, Queer Denver Living
ENROLL NOW
DIY PRO is available year-round,
BY INVITATION ONLY.
DIY PRO
$3,497
ONE TIME FEE
+ INSTANT ACCESS
Step-by-step modules.
Customizable Squarespace template.
Exclusive templates and graphics.
Proven strategies for audience growth, monetization, and brand partnerships.
Work at your own pace with lifetime access to all course materials.
GOT QUESTIONS?
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DIY PRO (Self-Paced):
A self-paced program giving you all the tools, templates, and resources to launch and run a successful blog on your own schedule.
Perfect for self-starters who prefer to work independently and want lifetime access to everything they need to build their platform.
Licensing Program (Done-for-You):
A premium, all-inclusive package where Lindsay and her team handle everything—from site setup and branding to content creation and launch strategy.
Includes city exclusivity for your chosen location, ongoing personalized support, monthly Zoom calls with the Network, and exclusive access to press trip opportunities.
Ideal for entrepreneurs who want a fully customized, ready-to-go city blog with ongoing support to scale their influence.
Want to see if City Licensing is the right fit for you?
Fill out this form to schedule a complimentary discovery call with Lindsay.
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Absolutely! Whether it’s a city-wide guide like Laguna Beach Living or a niche blog like Las Vegas Parents Club or Aspen Wellness Club, DIY PRO is perfect for turning your passion into a monetized platform.
The Squarespace template and course materials can easily be customized for any niche.
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With the DIY course, you can build a city guide in any city of your choice, except for cities where City Living Network currently operates.
Current cities with exclusivity agreements are: Laguna Beach, Dana Point, Newport Beach, Huntington Beach, Prescott, Salt Lake City, Wilmington, Maui, Naples, Boulder, Houston Heights and Boone.
For exclusivity rights for your city please inquire about our full service City Licensing program HERE.
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You’ll receive instant, lifetime access to DIY PRO as soon as your payment is processed. You can take the course at your own pace and revisit the materials anytime, including any future updates.
For your template you’ll receive an email from Squarespace with an invite to access your custom template within 24 hours of your purchase.
You’ll have 6 months to customize your template before it expires, giving you plenty of time to perfect your design and launch your site!
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You don’t need to be a tech expert — but you should feel comfortable navigating a computer and learning new tools.
DIY PRO is designed for self-starters who want the flexibility of building their own site using our strategically designed Squarespace template. You’ll get step-by-step video tutorials, access to Squarespace 101 lessons, and all the steps you need to customize, launch, and grow your city guide with confidence. -
For DIY PRO, you can go at your own pace.
For Accelerator, plan to commit 2-3 hours a week — this includes attending the live coaching sessions, completing actionable homework, and working on your city guide. -
Yes! If you start with DIY PRO, you can apply your payment toward the City Licensing program if you decide to upgrade within 12 months.
CITY EXCLUSIVITY CLAUSE
By purchasing DIY PRO, you agree to our Terms and Conditions, which include not creating city guides in cities where City Living Network already has an exclusivity agreement. This ensures that each publication maintains its unique content, focus, and integrity.
Cities currently covered under our exclusivity agreement include:
Laguna Beach, Dana Point, Newport Beach, Huntington Beach, Prescott, Salt Lake City, Wilmington, Maui, Naples, Boulder, Houston Heights, and Boone.
If exclusivity for your city is important to you, check out our City Licensing program which offers the opportunity to secure your city exclusively.
RATHER HAVE IT DONE FOR YOU?
APPLY FOR CITY LICENSING
Our City Licensing program is the ultimate white glove VIP experience, offering full city exclusivity (meaning we won’t sell courses or build blogs for others in your town).
Fill out this form to schedule a complimentary discovery call with Lindsay and find out if City Licensing is the right fit for you.
Photos by Sunny Girl Studios.